Chicago's legendary Black Women's Expo returns as "BWe NEXT" — decades of business, beauty, and wellness programming built for Black women, live at McCormick Place.
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For decades, the Black Women's Expo has been a Chicago fixture — a weekend built entirely around Black women entrepreneurs, beauty brands, wellness experts, and community. In 2026, it returns under a new chapter of its own story, rebranded BWe NEXT, running roughly July 31-August 2 in Chicago. The programming DNA remains the same: panels, pop-up shopping, celebrity guests, and a weekend built by and for Black women.
Expect a packed exhibit hall of Black-owned beauty, wellness, and lifestyle brands, entrepreneurship panels covering everything from startup funding to personal branding, wellness programming addressing physical and mental health specifically through a Black women's lens, and celebrity guest appearances that have long been part of the Expo's draw. It's equal parts trade show, wellness retreat, and community celebration — genuinely worth a full weekend rather than a quick walk-through.
The shift to "BWe NEXT" signals evolution, not a break from the original Expo's mission — the same Chicago institution, positioned for its next chapter. If you know it by the old name, search for both; organizers are using them together during the transition.
Downtown Chicago and the South Loop offer easy access to the Expo venue and a full range of hotel budgets, with the added bonus of proximity to Chicago's broader Black cultural landmarks if you want to extend the trip.
🏨 Book Chicago Hotels →Black women entrepreneurs looking to network and learn, beauty and wellness consumers wanting to discover new Black-owned brands, and anyone who wants a weekend built specifically around celebrating and investing in Black women's businesses and wellbeing.
Search both "Black Women's Expo" and "BWe NEXT" when looking for tickets and schedule updates — the rebrand is still rolling out across listings.
Budget time for the exhibit hall separately from the panel sessions — both are worth your full attention, and rushing either shortchanges the weekend.
Bring cash and card for the pop-up vendors — many small Black-owned businesses sell exclusively at events like this.
Whether you know it as the Black Women's Expo or BWe NEXT, this is a Chicago weekend built to celebrate and support Black women's business and wellness — get your ticket and book your stay.
🎟️ Event Details →✈️ Book Your Chicago Trip →*Some links on this page are affiliate links — BTN may earn a commission at no extra cost to you.
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